MIDLR is a complete WhatsApp Business platform — messaging, automation, chatbots, and calling in one system. Choose the plan that fits your team and scale anytime.
Essentials to start messaging at scale.
Everything in Starter Pack +
Everything in Growth Pack +
Every business is different. We work with you to build a plan that fits your exact needs — from users and storage to integrations and support.
Contact Us| Feature | Starter | Growth | Premium |
|---|---|---|---|
| Users / Agents | 1 | 5 | 10 |
| Bot Sessions | 1,000 | 5,000 | 10,000 |
| Cloud Storage | 5 GB | 10 GB | 15 GB |
| Call Center | — | — | 5,000 calls/mo |
| Roles & Permissions | — | ✓ | ✓ |
| API Endpoints | — | ✓ | ✓ |
| Advanced Flows | — | Basic | ✓ |
| Support | Standard | Advanced | Premium |
Yes. You can change your billing cycle at any time — yearly billing saves you compared to paying monthly, and the switch takes effect on your next renewal.
All plans include bulk messaging, template management, the chatting system, Bot Factory automation, and WhatsApp calling. Higher tiers add more users, sessions, storage, and advanced features.
Calling is included in your plan. Business-initiated calls carry per-minute fees, while customer-initiated calls are free for your customers. The Premium plan adds the Call Center solution.
Absolutely. You can upgrade from Starter to Growth or Premium at any time as your team and messaging volume grow.
Yes — our Customized Plan is tailored to your exact requirements for users, storage, integrations, and support. Contact our sales team to build it.